Technology can help streamline processes, build customer relationships, and gain data-driven insights. Despite these and other key advantages, technology can present several challenges. First, it can be difficult for small or underfunded organizations to find and retain qualified staff due to lower pay and demanding workloads. Second, procuring and managing IT resources in-house can be expensive. Although these challenges can be formidable, especially to small businesses, forgoing the implementation of technology in the digital age is more than unrealistic. The inability or refusal to stay on top of the latest technology solutions can often mean that an organization will not be able to sustain itself long-term. To keep up with the demand for technical solutions and infrastructure, managed IT solutions has emerged as a practice dominated by vendors that specialize in technology. Some business owners ask “why use managed IT services” if there is the option of performing these functions in-house. While there are multiple answers to the question “why choose managed IT services,” the top reasons have to do with optimizing an organization’s cost efficiency, reducing its risk, managing environmental and market changes, ensuring the organization is in compliance with security measures and legal-related requirements, and is poised to remain competitive in the marketplace.